Canonical URL: https://natureslens.co.uk/wildlife-photography-holidays/about-us/privacy-policy/ # Privacy Policy **Last updated: 17 October 2026** At NaturesLens, we take your privacy seriously. When you enquire about a photography holiday, make a booking, subscribe to our updates or simply browse our website, we may collect certain personal information. Some of that information helps us answer your questions or keep you informed about our holidays. Other information is needed to organise the accommodation, transport, activities & other arrangements that make an international wildlife photography holiday possible. This policy explains what information we collect, why we need it, how we protect it & what choices you have about the way it is used. We aim to be open about our practices & to collect only the information reasonably necessary for the services we provide. ## Who is responsible for your personal information? NaturesLens Limited is responsible for deciding how & why personal information is processed in connection with our website, enquiries, bookings & holiday operations. In data protection terminology, we are the *data controller* for those activities. Our company is registered in England & Wales under company number 10868180. Our registered office is 142–143 Parrock Street, Gravesend, England, DA12 1EY. You can contact us about privacy matters through our [website contact form](https://natureslens.co.uk/wildlife-photography-holidays/about-us/contact-natureslens/) or by writing to our registered office. ## What information do we collect? The information we collect depends on how you interact with NaturesLens. If you browse our website, we may receive technical information such as your device type, browser, approximate location, pages visited & information needed to maintain website security. Additional analytics information may be collected through cookies or similar technologies, subject to the applicable rules & your preferences. If you contact us about a photography holiday, we may collect your name, email address, telephone number, the holiday you are interested in & any information you choose to include in your enquiry. If you make a booking, we may also need your postal address, nationality, date of birth, emergency contact details, relevant travel document information, travel arrangements & the details required to reserve accommodation or activities on your behalf. Depending on the destination & arrangements, we may ask about dietary requirements, mobility considerations, medical needs or other matters affecting your ability to participate safely & comfortably. We only ask for this more sensitive information where there is a genuine reason connected with your holiday. We may also retain correspondence, booking records, invoices, payment information & information relating to previous holidays where necessary to manage our relationship with you. ## Why do we use your personal information? Our principal reason for collecting personal information is to provide the service you have requested. When you enquire about a holiday, we use your details to answer questions, discuss availability, provide information & help you decide whether a particular trip is suitable. When you book, we use the necessary information to administer your reservation, arrange accommodation, coordinate local transport, provide joining instructions, communicate important travel information & deliver the holiday. We also use personal information for ordinary business administration, including accounting, record keeping, managing supplier arrangements, dealing with complaints, protecting our legal interests & meeting regulatory obligations. We do not collect personal information simply because it might prove useful at some unspecified point in the future. ## What legal grounds allow us to use your information? Data protection law requires us to have a lawful reason for using personal information. Different reasons apply to different activities. **Providing a holiday or responding to a booking request:** We generally process the information necessary to take steps before entering into a contract with you or to perform an existing booking contract. **Legal & regulatory obligations:** We retain or disclose certain information where required by applicable laws, including accounting, tax & relevant travel regulations. **Legitimate business interests:** We may use proportionate amounts of information to administer our business, answer general correspondence, maintain website security, improve our services, manage complaints & establish or defend legal claims. We consider these interests alongside your rights & expectations. **Consent:** Where consent is required, such as for certain marketing activities, optional website technologies or particular uses of sensitive information, we ask for it separately. We do not treat agreement to this Privacy Policy as a blanket consent to every form of processing described here. ## How do we handle health, dietary & accessibility information? Some information provided when preparing for a holiday may be particularly sensitive. For example, you may tell us about a medical condition, disability, allergy or other health-related requirement so that we can assess practical arrangements, discuss suitability or communicate a necessary requirement to a local provider. We treat information relating to your health as *special category personal data*, which receives additional protection under data protection law. Where we rely on your explicit consent to process or share this information, we will ask for that consent clearly & separately. If another lawful exception applies, we will identify & document the appropriate basis. We share sensitive details only where necessary & with people who have a legitimate need to know, such as an accommodation provider arranging an appropriate room or a local operator preparing an agreed accessibility arrangement. We do not use health information for unrelated marketing. You can contact us if you are uncertain why particular information is needed. In some circumstances, choosing not to provide essential information may limit the arrangements we can safely or reasonably make. ## Who do we share information with when organising a holiday? Delivering wildlife photography holidays around the world requires us to work with a range of independent organisations. Depending on your destination, these may include hotels, lodges, local tour operators, transport providers, guides, activity organisers & other suppliers involved in delivering your booking. We may share information such as your name, nationality, relevant passport details, arrival arrangements or specific requirements where genuinely necessary for a reservation or service. For example, a lodge may need guest names to allocate accommodation, while an operator arranging an activity may require identification information to comply with local requirements. We do not routinely send every supplier all the information we hold about you. We may also use trusted service providers for website hosting, email communications, document storage, booking administration, security & other necessary business functions. Some providers process information on our behalf under appropriate contractual arrangements. Others, including certain overseas travel suppliers, may be independently responsible for the information they receive. Where necessary, we may share information with professional advisers, insurers, financial institutions, public authorities or legal representatives. We do not sell customer personal information to data brokers. ## What happens when information is shared outside the UK? Our wildlife photography holidays operate across many countries, so international information sharing is sometimes unavoidable. A hotel in Japan, a lodge in Kenya or a local operator in Costa Rica may need certain guest details to fulfil a booking. Some of our technology service providers may also process or store information outside the United Kingdom. Where a transfer is subject to the UK GDPR’s international transfer rules, we take steps to ensure that an appropriate legal mechanism applies. Depending on the circumstances, this may involve UK adequacy regulations, approved contractual safeguards or a permitted exception for a necessary transfer. We limit the information shared to what is appropriate for the purpose & consider the nature of the recipient, the destination & the protections available. Where a particular international transfer is necessary to provide a service you have requested, we may explain that requirement during the booking process. You can contact us if you would like further information about the safeguards relevant to your personal information. ## Will we send you information about future holidays? If you subscribe to our newsletter, we use your contact details to send updates about NaturesLens holidays, destinations, availability, new departures, articles & occasional special offers. You can unsubscribe from promotional emails at any time using the link provided in those messages or by contacting us. Where applicable law permits marketing to existing customers without obtaining fresh consent, we may rely on that permission subject to its conditions, including an appropriate opportunity to opt out. A booking enquiry does not automatically mean that you have agreed to receive ongoing marketing. We also send essential service messages about your booking, such as payment information, joining instructions, itinerary updates or important operational changes. These are different from promotional emails & may continue where necessary to administer your holiday, even if you have unsubscribed from marketing. We respect your choices & do not use consent to one activity as permission for unrelated marketing. ## How do we use website analytics & cookies? Our website may use analytics services, including Google Analytics, to help us understand which pages visitors find useful, how people navigate the site & where improvements may be needed. These services may collect technical or usage information, depending on their configuration & the choices you make. Our website also uses technologies necessary for core functionality, security & remembering cookie preferences. We explain these technologies in our separate [Cookie Policy](https://natureslens.co.uk/wildlife-photography-holidays/about-us/cookie-policy/). Where the law requires consent, optional cookies or comparable technologies will not be activated unless you have provided the appropriate consent. Where a lawful consent exemption applies, we will follow its associated requirements, including providing a means of objection where required. You can review or change your cookie preferences using the controls provided on our website. ## How long do we keep personal information? We keep personal information for as long as reasonably necessary for the purpose for which it was collected, taking account of legal obligations, our business requirements & your rights. Enquiries that do not lead to bookings are reviewed periodically, with information deleted or anonymised when no longer needed for legitimate follow-up or record keeping. Booking, financial & transaction records may need to be retained for a number of years to satisfy tax, accounting, contractual or legal requirements. Information held in connection with an ongoing complaint, dispute or legal claim may be retained for longer where reasonably necessary. Passport details, health information & other information collected for a particular holiday are reviewed separately. We do not retain sensitive travel information indefinitely simply because you have previously travelled with us. Newsletter information is normally retained while you remain subscribed, although we may keep a minimal suppression record after you unsubscribe to ensure that your preferences continue to be respected. Our retention decisions depend on the nature of the information & its purpose. You may contact us for further information about the retention period applicable to a particular category of data. ## How do we keep your information secure? We take reasonable technical & organisational measures to protect personal information against unauthorised access, disclosure, alteration, loss or misuse. These measures may include controlled access to business systems, appropriate account security, protected storage, software updates, backups & limiting access to those who need information for their work. Where we use third-party providers to process information on our behalf, we consider their security arrangements & put appropriate agreements in place where required. No internet-connected system can guarantee absolute security, but we take our responsibilities seriously & review our practices as technology & business requirements change. ## What rights do you have over your personal information? Data protection law gives you important rights over information held about you. Depending on the circumstances, you may have the right to obtain a copy of your personal information, ask us to correct inaccurate details, request deletion, restrict particular uses or object to processing based on legitimate interests. You may also have the right to receive certain information in a portable format & to withdraw consent where we rely on it. You have an unconditional right to object to the use of your personal information for direct marketing. These rights are subject to applicable legal conditions & exceptions. For example, we may need to retain certain booking or financial records even after a deletion request. If you would like to exercise a right, please contact us using the details below. We may need to confirm your identity before disclosing or changing personal information. We will respond within the time limits required by applicable data protection law, normally within one month, subject to permitted extensions or adjustments. ## What if you have a concern about how we use your information? We would welcome the opportunity to resolve any privacy concern directly. Please contact NaturesLens explaining what has happened & what you would like us to review. If you remain dissatisfied, you can complain to the UK’s independent data protection regulator, the Information Commissioner’s Office (ICO). You can find information about your rights & the complaints process at [www.ico.org.uk](https://ico.org.uk/). If you live outside the UK, you may also have rights to complain to an applicable data protection authority in your own country. ## Will this Privacy Policy change? We may update this policy as our services, technology, suppliers or legal obligations change. The latest version will always be available on our website, with the date of the most recent revision. Where a change materially affects how we use your information, we will provide any additional notice or obtain any consent required by law. ## How can you contact us about privacy? **NaturesLens Limited** Company number: 10868180 142–143 Parrock Street Gravesend England DA12 1EY Telephone: +44 7517 970026 [Contact NaturesLens](https://natureslens.co.uk/wildlife-photography-holidays/about-us/contact-natureslens/) For information about website cookies, please read our [Cookie Policy](https://natureslens.co.uk/wildlife-photography-holidays/about-us/cookie-policy/). **Related policies:** [Terms of Website Use](https://natureslens.co.uk/wildlife-photography-holidays/about-us/terms-of-website-use/) & [Cookie Policy](https://natureslens.co.uk/wildlife-photography-holidays/about-us/cookie-policy/).